ayana baltrip | design : speak

Professional Practice

Posted in Business, Design, Design Education, Design Matters by ayanabaltrip on 2015/08/10

myprocess2

I’m teaching the Professional Practice class this term at City College of San Francisco and would like to get some input from my graphic design and digital media production friends and colleagues on how you run your businesses. Please share your input here on the blog. The textbook is the Graphic Artists Guild’s Pricing & Ethical Guidelines handbook and the course is 2 months long (8 sessions). The course starts 9/1/15. Registration ends this Friday, 8/14/15.

The course overview states: “This course will prepare graphic design and production students to skillfully manage freelancing and small business issues such as charging appropriate fees and sales tax, using contracts, understanding copyright and usage regulations.”

What I would like to know is:

– How have you structured business: Freelance/Contractor or Studio/Office?
– Do you submit proposals?
– What are some of the legal issues with which you deal, and how do you deal with them?
– How does Sales Tax factor in; or does it?
– How do you deal with Work-for-Hire situations?
– How do you quote a job: hourly or project? Why?

I would like to get an understanding of real world practices. Please do not feel you have to go into great detail or spend a lot of time.

Please review the course outline here to see the breakdown of content.

Thanking you all in advance for your time.

Thanking Mary Thorsby and Nikki May

Posted in Branding, Business, Design, Design Education, Design Matters by ayanabaltrip on 2015/03/20

Thanking the wonderful content strategist and writer Mary Thorsby and  great graphic designer and creative Nikki May for their incredible talk with the Portfolio class today on how to present oneself professionally online and offline. 

 

They covered writing the critical content for the portfolio and resume well and distinctively, and presenting ones best work. In addition, they encouraged students to let the clients and emloyers be “your” best advocates for your work. Really great advice.

Thank you so much Mary Thorsby and Nikki May!

Delivering Concept via Conveyance and Theme

Posted in Design, Design Education, Teaching by ayanabaltrip on 2013/02/21

Today’s talk in the Multimedia Content + Form class.

In the visual media world, concept is illustrated through the use of conveyance.

Conveyance is the delivery method of meaning or mood from the thing observed to the observer. Conveyance is relative. Meaning it is dependent upon the our understanding of the cultural learning(s) of the viewer(s). We ask, what does the viewer already know about the concept being conveyed? What assumptions do they make?

Theme is the package enveloping the concept. It is the tone, emotional appeal, the presentation style: bold, cheerful, solemn, humor.

Keeping the above in mind, discuss how conveyance and theme are used in each of the following examples:

All Rights Reserved 2013

Delivering Concept via Conveyance and Theme.

Sharing with Students Today

Posted in Design, Design Education, Process, Teaching by ayanabaltrip on 2013/02/07

myprocess2

Multimedia Content and Form Class Today

Posted in Design, Design Education, Process, Student Work, Teaching by ayanabaltrip on 2012/05/03

Student peer commenting on the final project.

I have begun to integrate a peer commenting exercise in my classes as a valuable tool to help students “get out of their boxes” and expand their perspectives by engaging each other around the projects and work. This exercise is received well and students truly become engaged and begin to develop more confidence in their work.

Hans Rosling’s 200 Countries, 200 Years, 4 Minutes – The Joy of Stats – BBC Four

Posted in Design, Design Education, Design Matters, New Media | Multimedia, Process by ayanabaltrip on 2012/03/20

This is an incredible talk by Hans Rosling illustrating statistical data on the increase of the human lifespan from 1810 forward. Enjoy. (A teaching colleague, Marcia Beales brought this to my attention.)

Designing for Mobile Devices (via AIGASF)

Posted in Design, Design Education, Design Events, LinkedIn, New Media | Multimedia, Process, Teaching by ayanabaltrip on 2011/10/26
Great presentation by the SF Chapter of the American Institute of Graphic Artists last week. The demand for design for mobile platforms is growing at a lightening speed. There is a great need for those of us teaching in Multimedia Studies programs to advocate for the inclusion of these technologies in our curriculums.

Long live the great Sylvia Harris

Posted in Black Designers, Design, Design Education, Design Matters, Process, Social Good, Video by ayanabaltrip on 2011/08/01

I just found out late last night about the 24 July 2011, untimely passing of Sylvia Harris. Although we didn’t know each other personally, I was always inspired by and in awe of her wonderful and vital work in the field of design for social good and as a design educator. I’m blessed to share some very special friends with her, so I feel I have lost a friend in her. Thanking Michelle Washington for letting me know and for a wonderful tribute on her Cultural Boundaries blog. A link to her tribute is shown below. Sending love to her, Ricardo Gomes, Steve Jones, and Saki Mafundikwa, the dear friends Sylvia and I share.

Blessings to Sylvia’s family and community at this difficult time.

Citizen Research and Design
http://citizenrd.com/tribute

And a few of the tributes shared on Citizen Research and Design:

Cultural Boundaries
http://bit.ly/pkmAut

DesignObserver
http://bit.ly/ntCsAg

AIGA
http://bit.ly/mVWLJW

What’s on the Class Blogs Today: Posters: Visual Hierarchy and Rule of Thirds

Posted in Design, Design Education by ayanabaltrip on 2011/02/14

I had coffee with my friend, Julie Ott, who will pay Multimedia Content and Form, and Multimedia Portfolio Development  classes a visit in March, and I saw these two posters in the window of the cafe.

My students are asked to take a look at them, and share their thoughts on how the principles of visual hierarchy and the rule of thirds are being used. Feel free to do the same here.

P.S. Thanking Julie for the shots. Note to self: Don’t forget camera.

Posters: Visual Hierarchy and Rule of Thirds.

David Carson on design + discovery

Posted in Assigned Video, Business, Design, Design Education, LinkedIn, Process, Teaching, Video by ayanabaltrip on 2010/07/27

As I move into another semester of teaching design students, I am continuing to chronicle here design resources and sources of inspiration to share with them and expand my arsenal of great resources. In my research, I have logged a myriad of great Ted Talks given on the subjects of design and creativity.

I’m starting off my new quest in this vain with a 2003 Ted Talk by David Carson on design and discovery, What I like about Carson is the fact that he came into graphic design from a background in sociology and secondary education. (I taught high school government.) For me, having come to the design field without following the traditional training route gave him a clean slate with which to approach his work.

In this talk, he shares his process of discovery and its relationship to design. I will continue to feature talks by great designers as time goes on.

Enjoy!